The infrastructure layer for Autonomous advertising.
An integrated hardware-and-software stack for monetizing autonomous fleets — from creative delivery to impression measurement.
Every Robotaxi becomes a connected media endpoint.
The Brands In Motion platform integrates directly with the Tesla Robotaxi app and third-party autonomous fleet APIs — giving operators a real-time view of earnings, utilization, and campaign performance across every vehicle.
Live revenue tracking
Monthly earnings, per-vehicle payout breakdowns, and forecast projections update in real time as campaigns run.
Fleet health & utilization
Vehicle status, active campaign count, and utilization rates surface at a glance — from a single Robotaxi to a 200-car fleet.
Impressions & approvals
Total impressions, pending creative approvals, and market-level performance in one operator-first view.
Dual-stream ad delivery — exterior and in-cabin, orchestrated.
A unified scheduler manages interior passenger screens in the Tesla cabin — creatives are queued, approved, and previewed live before they ever hit the road, with per-slot analytics on engagement rate and dwell time. Exterior wrap campaign creative is designed, approved, and tracked by route and market.
- Playlist scheduling with approval workflows
- Live in-vehicle preview mirrored from the Tesla display
- Engagement rate and impression analytics per creative
A four-step launch flow for brands.
Objectives, targeting, creative upload, and review — brands go from brief to on-vehicle in a single guided workflow, with GPS-aware geofencing and an estimated reach calculator built in.
Objectives & Budget
Set campaign goals, monthly spend, and target markets.
Targeting
Geofence by city, route, or event window with map-based selection.
Creative Upload
Upload exterior and in-cabin creative — with automated brand compliance checks.
Review & Launch
Confirm reach estimates and launch to the fleet.
The full stack, purpose-built for autonomy.
GPS-aware delivery
Geofenced campaign activation by neighborhood, zone, and event.
Fleet analytics
Real-time impression modeling and campaign performance dashboards.
Passenger engagement
In-cabin media, QR conversion tracking, and interactive offers.
Dynamic ad delivery
Time-of-day, weather, and location-aware creative rotation.
Autonomous integration
Designed for the RoboTaxi and autonomous fleet operating stack.
Smart hardware ecosystem
Vehicle wraps, wheel-cover media, and digital display systems.
Built for autonomy from day one.
Brands In Motion treats every vehicle as a distributed media endpoint — integrated with the Tesla Robotaxi app, third-party AV fleet APIs, and a national brand marketplace.